Activities & Services


JKTPO concluded exhibition at Amarnath Yatri Niwas Jammu

JKTPO concluded exhibition at Amarnath Yatri Niwas Jammu

JKTPO concluded exhibition at Amarnath Yatri Niwas Jammu


Jammu and Kashmir Trade Promotion Organization (JKTPO) concluded,25 days long exhibition which was organized to promote and showcase products of local artisans of Jammu and Kashmir from July 9 to Aug,3 2023 (25 days) at Amarnath Yatri Niwas, Bhagwati Nagar Jammu, which is also a base camp of Amarnath Yatris in Jammu. This exhibition was conducted by JKTPO under the aegis of Department of Industries and Commerce J&K which has showcased a variety of handmade products of J&K viz: semi-pashmina shawls, stoles, Suits, and handmade gifts, Pickles jam, handmade soft toys, handbags, saffron, dry fruits, honey, local spices like Tikki masala etc

The main objective of organizing this exhibition is to improve access to markets and provide livelihood tothese low-income sellers. JKTPO regularly provides them with opportunities to participate in national and state exhibitions, meetings between buyers and sellers, fairs, and at other important platforms.

This event also played an important role in highlighting J&K’s ODOP product range and its marketing at the national level.

The exhibition was attended by large number ofYatris came from every part of India and provided a unique opportunity to see and experience handmade products from Jammu which has paved the way for them to new market opportunities.

More than 15 vendors from Jammu, nominated by Handloom and Handicrafts Department, Agriculture Department and Horticulture Department of Jammuhave participated in the exhibition. According to Ms. Jagrti Nagar of M/s Jagriti Products, “this exhibition is an opportunity for us to market our products in all corners of India as the base camp at Bhagwati Nagar Jammu has become a MiniIndia, whereYatris from all over India have come to hold darshan of Shiva Lingam.”  Mohd Sharif of M/s New Aakriti Multicraft Industrial Cooperative said that “we are happy that this exhibition has brought us a great sale and we have earned a lot. We will continue to participate in such events and thanked JKTPO for the opportunity to participate.

The Managingdirector, JKTPO Mr Khalid Jahangir has congratulated the exhibitors for their efforts and expressed his happiness and gratitude for the overwhelming support received during the yatra.

He said that the government will continue to organize and participate in such unique platforms where we can exhibit the incredible diversity of our products. He said that these exhibitions help create avenues for economic growth and promote the rich cultural heritage of Jammu and Kashmir