Export Awareness Drive by JKTPO reaches Kathua
Jammu, November
11, 2022: Jammu and Kashmir Trade Promotion Organization (JKTPO) organized an
export awareness workshop in association with Agricultural and Processed Food
Products Export Development Authority (APEDA), Directorate General of Foreign Trade
(DGFT), Federation of Indian Export Organisations (FIEO), Export Credit
Guarantee Corporation of India Ltd (ECGC) , State Bank of India (SBI), Invest
India and Wool and Woolens Export Promotion Council (WWEPC) in Kathua. This is
3rd workshop in a row after covering Kishtwar and Udhampur.
The workshop
included detailed sessions on Benefits of exports, process of getting IEC code,
awareness regarding India Business Portal and India Trade portal, credit
linkages for exports and credit risk insurance facilities and potential of
products of region in international market.
The workshop
is in continuation of the planned events to be held across the UT to promote
exports from all districts of Jammu & Kashmir under District as Export Hub
Scheme/ODOP initiative. Export Awareness Workshops at district level aims to
boost and support exports from UT of J&K and with focus on developing each
district as export hub under District as Export Hub/ODOP initiatives. The workshop was also focused on potential of
ODOP products and other focus products of Kathua district including Mushroom, Basohli
Paintings, Basohli Pashmina, etc.
Mr. Atul
Gupta, Additional Deputy Commissioner inaugurates the workshop and addressed
the gathering informing about major products from Kathua which have potential
for exports and highlighted the importance of the export awareness workshop which
is very well planned as it covers all the major aspects for exports, right from
documents required to get IEC Code, market linkages including e-commerce
linkages , financial and insurance assistance. He further added that more such
workshop should be organized at district level on continuous basis.
Ms. Kausar
Fatima, Business Development Manager, APEDA, Jammu started the session with a
brief introduction about APEDA and with a focus to take local agricultural and
allied products of Kathua to global market. Special focus was on Mushroom and
other local products of district which have a huge export potential and has
currently in huge demand in international market. She also mentioned that button
mushroomhas a huge export potential. She further added that even mushroom in
dry form is in a very high demand.
Mr. A.K. Bhushan, Deputy DGFT, Jammu,
during his address, apprised the participants with role of DGFT in
international trade. Mr. Bhushan reflected upon the kind of documentation and
procedures necessary for entering into international business and other related
issues. Mr. Bhushan, while interacting with the participants, highlighted the
relevance of bridging the information gap. He provided the necessary guidance
to the participants to update their knowledge by explaining them about various
Government of India Export related schemes like MEIS.
Introduction to
Indian Business Portal and Indian Trade portal was delivered by Mr. Gaurav Gupta,
Assistant Director FIEO. He also discussed ways to cater to the international
demand of products through the local suppliers of Kathua.
The
participants were informed about Credit Facilities, Hedging Benefits and
Trading by the customer on FX-Retail Platform by Mr Divij Kataria, Manager
(Regional Treasury Marketing Unit), State Bank of India, Delhi. He explained
about various competitive loan products on offer from SBI for exporters.
Mr. DebiPrasad, Executive Officer, ECGC Srinagar gave details
about Credit Risk Insurance and related services for exports and gave a detailed insight on how exporters
can safeguard their shipments and money for exports.
Mr. Harpreet Singh from ODOP team of DPIIT, Ministry of Commerce
gave a presentation on “One District One Product“ initiative undertaken by
Invest India in Jammu and Kashmir. He highlighted that Invest India in
collaboration with JKTPO are continuously coordinating to provide market
linkages for ODOP Products as identified for Jammu and Kashmir through Buyer
Seller Meet, workshop etc.
Mr. Romesh
Khajuria, Chairman Wools and Woolen Export Promotion Council (WWEPC) speaking
on the occasion mentioned that that
more than 12 lakh families are associated with wool producing activities in Jammu
&Kashmir. Wool industry has huge
export potential which in turn will provide jobs and employment opportunities
in rural areas. He highlighted the uniqueness of Basohli Pashmina and its
potential to be tagged as GI.
Earlier, Mr
Aditya Chuni, Manager, Jammu and Kashmir Trade Promotion Organization (JKTPO)
briefed the audience about mandate and various trade and export promotion
initiatives undertaken by Jammu and Kashmir Trade Promotion Organization. He
further added that JKTPO regularly organizes and participates in various
activities like Buyer-Seller Meets, Trade Fairs, Exhibitions, Conferences,
Seminars, etc. at National and International level for registered members &women
entrepreneurs. For participation in these events, Startups Exporter/
Entrepreneurs/FPOs/other Sellers from can register themselves on JKTPO’s
website - www.jktpo.in.
All District
officers of Agriculture, Horticulture, State Rural Livelihood Mission, Handicraft
and Handloom, Industries and commerce, Agriculture Marketing Officer who are also members of District Level Export
Promotion Committees and Industry associations, Industrialists, Self Help Group members, Artisans, Farmers, FPOs , attended the
workshop.